By Arica Quinn – Modelpreneur, Coach, Speaker & Queen of the Pivot
Let’s talk real.
Most of us didn’t start our side hustles for fun—we started them because we needed more. More money. More purpose. More us. That “little thing” you do on nights and weekends? It could be the very thing that changes your life.
I’m not just writing this for the women who are dreaming—I’m writing this for the women who are doing. Who are tired of shrinking their gifts down to fit into a 9-5 box. Who know deep down they were meant for more, but are waiting on the how.
Sis, I’ve been there. And I’m here to say this:
You can turn your side hustle into your main thing.
Here’s how:
1. Start Treating It Like a Business
Stop calling it a hobby or a side gig. Speak life into it. Respect it. Show up for it.
What to do:
- Register your business name
- Get your EIN (IRS.gov – it’s free!)
- Open a separate business bank account
- Create a brand identity (logo, colors, voice)
- Make a business email (no more Hotmail, Queen)
Tools to Help:
🛠️ Canva, Google Workspace, HelloAlice.com
2. Get Clear on What You Actually Do
You can’t sell confusion. Define your offer. Own your lane.
Ask yourself:
- What solution do I provide?
- Who do I serve?
- What makes my approach unique?
Creative Spark:
Create a one-sheet that lists your services/products, pricing, and testimonials. Make it beautiful and share it boldly.
3. Plan Your Exit With Strategy, Not Emotion
We don’t jump without a parachute. Make the transition intentional.
Steps to Take:
- Set a monthly income goal that replaces your job
- Build 3–6 months of savings
- Track and project your hustle’s income
Free Resource:
💼 SCORE – Business mentors to help you build a solid plan
4. Build a Brand, Not Just a Business
People connect with YOU before they ever buy from you.
To Do:
- Consistent posting on 1–2 platforms
- Share your story and your why
- Get quality photos (barter if needed!)
- Create a clear, confident bio
Creative Idea:
Start a “Behind the Hustle” Instagram Live where you show the real journey—the late nights, the messy middles, the wins and the worries.
5. Create Multiple Streams from One Hustle
One hustle. Many ways to eat.
Ideas to Monetize Smarter:
- Create a digital product (eBook, checklist, course)
- Host workshops, trainings, or lives
- Offer VIP services or bundles
- Add affiliate marketing to your brand
Platforms to Explore:
📲 Gumroad, Stan Store, Teachable, Eventbrite
6. Don’t Build Alone – Collaborate
Isolation kills dreams. Community feeds them.
Do This:
- Join local or online business communities
- Trade services with other entrepreneurs
- Co-host events, challenges, or lives
Resources:
👭 Meetup.com, Facebook Groups, Black Girl Ventures, SitiGirl Tribe
7. Take the Leap in Faith, Not Fear
Eventually, the moment will come: you’ll either keep playing small or bet on yourself.
Don’t wait until you feel 100% ready—you won’t. Do it scared. Do it with God. Do it with a deep belief that your vision is valid.
Say This Daily:
“I am built for my vision. I am the woman for the job. I give myself permission to thrive.”
Final Words
Let me say this with my whole chest:
Your side hustle is not a backup plan—it’s a launchpad.
It’s not small. It’s not “cute.” It’s divinely assigned.
Don’t let fear keep you from the freedom that’s waiting on the other side of faith + action.
You’re not just working a hustle—you’re birthing a legacy.
So pivot. Plan. Promote.
And then—leap.
